Ever since 2013, people from all over the world have been celebrating Veganuary (pronounced vee-gan-you-airy) which, like other global do-good movements (Movember and Earth Hour come to mind), aims to raise awareness to a cause or concept with a mass following, in the hope that a) the idea will spread; and b) that the small taster* will inspire the participants to practice the movement in everyday life (not just for the selected time period).
I didn't know too much about Veganuary (or veganism for that matter) until recently. Sure, I'd heard of it, and since one of our friends, Dani, is a vegan, I was exposed to the ideas and recipes that were purely plant-based. I was diagnosed with a dairy allergy...